Using informational innovative technology in marketing companies

Автор: Arazklychev A.R., Dmitrienko N.A.

Журнал: Форум молодых ученых @forum-nauka

Статья в выпуске: 4 (8), 2017 года.

Бесплатный доступ

The article considers Modern conception of market management is oriented on management based on exploitation and realization of marketing strategy.

System, marketing, management, corporate performance management, customer's relationship management, advantages, base

Короткий адрес: https://sciup.org/140289718

IDR: 140289718

Список литературы Using informational innovative technology in marketing companies

  • Gornostaeva Z. V., Maklakova V. V. analysis of the effectiveness of reengineering of business processes based on the use of software products of automation of management of small enterprise. In the collection: the Actual scientific results of public research - "summer Science forum 2016" Collection of scientific papers on the results of international scientific-practical conference. 2016. Pp. 24-35.
  • State. Business. It. 10 trends in CRM [Electronic resource]. - Mode of access: http://tadviser.ru/a/127892. The title. screen.
  • State. Business. It. Mobile CRM [Electronic resource]. - Mode of access: http://www.tadviser.ru/index.php/Статья:Мобильные_CRM. The title. screen.
  • Lambo J. F. Marketing market oriented strategic and operational marketing: per. from English. _ SPb.: Peter, 2005.
  • Management of business performance. The concept of Business Performance Management/ under the editorship of G. V. gens. - M.: Al'pina Biznes Buks, 2005. 6.2013 CRM Market Share Update: 40% Of CRM Systems Sold Are SaaS Based [Electronic resource]. - Mode of access: http://www.forbes.com/sites/ louiscolumbus/2013/04/26/2013-crm-market-share-update-40-of-crm-systems-sold-aresaas-based/?partner=yahootix. The title. screen.
Еще
Статья научная