People's attitudes towards information on environmental safety

The article looks at a problem of developing positive attitudes of people towards information on environmental safety. Emphasis is placed on characterization on people's trust in environmental information. The paper also considers a system of conditions necessary for acceptance of environmental messages that consist of both the characteristics of information: reliability, significance, consistency, integrity, and a subjective state of a receiver. An empirical research based on our theoretical considerations allowed to describe the following levels of attitudes towards environmental information: avoidance, differentiation-avoidance, differentiation-acceptance, and active reception with positive attitude.