Strategic planning of activity in maintenance of buildings and territories

Автор: Kashlyavik A.S., Yalunina E.N.

Журнал: Juvenis scientia @jscientia

Рубрика: Экономические науки

Статья в выпуске: 10, 2017 года.

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The urgency of this work is conditioned by the fact that in the conditions of aggravation of the competitive struggle, the orientation of organizations for servicing buildings and territories for strategic planning is one of the key factors for the survival and prosperity of their activities in modern Russia. The essence of strategic planning is to maintain a strategic balance between the goals and capabilities of the organization to maintain buildings and territories. It is strategic planning that provides goals and strategies for the behavior of market participants, which ensure the effective functioning of the organization in the long term. The strategic planning of the maintenance of buildings and territories in general is aimed at helping to adapt the activities of the organization to the constantly changing conditions of the external environment. Also, strategic planning is the main tool that helps in making managerial decisions when carrying out the necessary innovations and changes in the cleaning company in order to achieve the desired result.

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Strategic planning, cleaning, competitiveness, maintenance of buildings and territories

Короткий адрес: https://sciup.org/14110284

IDR: 14110284   |   DOI: 10.15643/jscientia.2017.10.003

Статья научная