Internet marketing as an effective promotion tool

This article reveals the concept of "Internet marketing", reflects its main tools, considers the possibilities of developing the use of the Internet presented in the system of elements of the marketing process of the enterprise, identifies the main tasks that are being solved with the help of Internet marketing management, such as: increasing the search for fame company element; analysis is also the target producer of the audience, the process of identifying the convenience of their stage preferences; brand convenience promotion of the ultimate in Internet division; management of this image only by the companies that provide it with promotion, and marketing trends that will be relevant for 2022-2023 are also considered.