Major aspects of photo tourism in the Yamal-Nenets autonomous district

The article describes the main aspects of the development of photo-tourism in the Yamal-Nenets Autonomous District. It is shown that this type of tourism is new, so it does not appear in any of existing regulations. The authors have attempted to give a definition of this type of tourism; show its main consumers. Presented are the factors that affect the emergence and development of photo-tourism. As part of this work the classification of photo tours is suggested, which provides information on the basic criteria required for forming such tours. These criteria include: the age of tourists, comfort level, duration of the tour, the form of the tour, as well as the objects for making photos. The optimal number of participants in the photo tour is determined as 1-3 people for individual tours and 3-8 for group tours). The authors prove the possibility of the development of photo-tourism in the Yamal-Nenets Autonomous District. To do this, an analysis of the main indicators of tourism development in the region is conducted and identified are tourist resources necessary for the development of photo-tourism. The main problems hindering the development of photo-tourism in the Yamal-Nenets Autonomous District, and their solutions are also suggested. In conclusion, it is concluded that the photo-tourism, of course, is not a mass form of tourism, so tourist traffic statistics are not kept, since the number of arrivals with objectives of photo-tourism is insignificant. Currently, however, for most tourists mass tourism programs and direction are becoming unpopular, and in this regard popularization of unusual and unfamiliar forms of recreation, including photo-tourism, is increasing. Thanks to advances in technologies, promotion of social networks and advances in Internet photo art is now considered "fashionable". All this must surely affect the development of photo-tourism, in particular in the Yamal-Nenets Autonomous District.