Brand language tools and translation issues
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The study of brand language tools allows identifying inaccuracies in the translation and improving the translation quality of branding texts. High-quality translation of branding texts helps to optimize global communication in the tourist discourse.
Branding, language tools, tourist destination, tourist discourse, positive image, translation
Короткий адрес: https://sciup.org/149131495
IDR: 149131495
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