The ski complex «Manzherok» in the regional system of tourism and recreation in the Republic of Altai

Автор: Bykova Vera A., Kolupaeva Irina V., Prazdnikova Nadezhda N.

Журнал: Сервис в России и за рубежом @service-rusjournal

Рубрика: Маркетинг услуг и территорий

Статья в выпуске: 1 (83), 2019 года.

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Recreational geography in studying the tourist activity bases on the theory of territorial recreational system, developed by school Professor V. S. Preobrazhensky. The newest approaches to territorial planning for the tourism development in Russia are based on a cluster approach and the principles of public-private partnership. In the article, the cluster model of the tourism sector organization is understood as the most important core component of the regional territorial recreational system. The general principles of organizing TRS are illustrated by the case of ski tourism on the territory of the Altai Republic. Regional TRS of ski tourism in the Altai Republic is in the process of active formation. The powerful tourist complexes, territorial clusters, should become the cores of this system. The article discusses the case of creating such an enterprise - the all-season ski complex “Manzherok” in Chemal-Katunsky recreation area. The authors study geography and infrastructure of the cluster, consider approaches to the complex zoning as the basis for the model of tourist services and service, highlight the main problems of the Manzherok ski complex functioning. The work is based on the author's research results of the conditions for the ski tourism development in Altai region.

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Mountain-skiing tourism, a mountain-skiing complex, tourist infrastructure, territorial recreational system, domestic tourism, tourist cluster, all-season mountain-skiing complex "manzherok"

Короткий адрес: https://sciup.org/140240523

IDR: 140240523   |   DOI: 10.24411/1995-042X-2019-10109

Статья научная