An integral-geographic model for tourism potential assessment

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Potential estimation is one of the most fundamental areas of all tourism studies, and it is critical for emerging markets especially when it comes to the planning and organizing of tourism development and functioning destination management organizations. There exist many potential estimation methods, and no single one is superior to the other. For our research however, we choose the assessment model based on the experiences of other researchers adopting the same, and the suitability and uniqueness of our geographical region of study, which is Armenia. Tourism potential assessment will help Armenian tourism organizations avoid general tourism misleads. This research focuses on one of Armenia’s ten regions, the results will be used to model similar expected results for the other nine regions. The chosen model will scrutinize the chosen region for all tourism potential. The author evaluates 572 main tourist attractions in the Syunik region of south Armenia. by the tourism attractiveness, the geographical locations and inherent value. The results of these assessments made it possible to draw conclusions about reasons for spatial inequalities among tourism attractions and possibilities of tourism potential to affect them. The author gives recommendation to create center for tourism based on ecological reasons and the nature of the region’s mountain valleys.

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Tourism, potential estimation, attractiveness, armenia, syunik marz

Короткий адрес: https://sciup.org/140249846

IDR: 140249846   |   DOI: 10.24411/1995-042X-2020-10302

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